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CEDIA News: Award-winning product innovation by Seura

Séura introduced new and innovative designer technology at CEDIA 2017

The Next Generation of Outdoor Displays
A design like no other
Delivering an exquisite design, unsurpassed performance and even easier installation and integration

The New Séura Smart Mirror
Take charge of your day
Connect, plan and multi-task like never before with this revolutionary technology designed for the bathroom.

Introducing Bluetooth® Technology™
Set the perfect tone for your morning
Control your audio experience from your bathroom mirror with sleek capacitive touch buttons and a variety of connection options.

Séura is pushing the Outdoor AV category forward with the introduction of the next generation of Storm and Storm Ultra Bright Outdoor Displays.
Séura’s new outdoor displays offer industry-leading image quality and brightness, and a new, sleek and contemporary design to complement any outdoor space.

“We set the bar incredibly high for this innovation and I am thrilled to report that our engineers over-delivered,” said Keegan Coulter, Séura VP of Sales and Marketing. “Our new displays deliver amazing picture performance, easier installation for our dealers, and a cutting-edge design like nothing seen before in the category. This generation takes our Séura elegance and elevates it to the next level.”
Séura displays are crafted to meet the highest standards of outdoor function and continue to build upon the Séura legacy of exquisite product design. The new outdoor displays combine characteristically thin and sleek exteriors with contemporary features including finely crafted chrome accents that incorporate the displays into designed outdoor environments. “The chrome accents surrounding the panel create an infinity edge illusion that reflects the nearby space and allows our displays to fit cleanly into any design,” Coulter added. Other design forward features include chrome capacitive touch controls and a uniquely thin bezel to reinforce a premium, quality experience.

The full product line features 4K UHD displays and category-leading brightness with panels up to 55% brighter than previous designs and providing up to 1000 nits depending on the intended application. All Séura Outdoor Displays have Séura’s exclusive Adaptive Picture Technology™, a patent-pending technology that continuously optimizes multiple picture settings as outdoor lighting conditions change.

These displays were designed for easy installation and integration. Inputs and outputs have been optimized for integration flexibility and relocated for easy access, even when mounted, via a large weatherproof back compartment. The internal HDBaseT™ and industry-first internal IP control eliminates the need for external baluns. Other features include the discreetly built-in ergonomic handles that allow for easy lifting and safe maneuvering, improved RS232 connection and three 2.0a HDMI ports.

Experience the next generation of Séura Outdoor Displays at CEDIA booth 5148. The new Séura Outdoor Displays will be available in both the Séura Storm and Séura Storm Ultra Bright models and in 49”, 55”, 65”, and 86” display sizes. The new displays will be available in 2018. To learn more about Séura, visit our showroom.

Séura transforms the bathroom into a personalized smart hub within the connected home
Séura, the industry-leading manufacturer of TV Mirror solutions, is bringing SMART technology to the bathroom with the introduction of the Séura SMART Mirror. The new mirrors transcend television viewing, providing consumers instant access to a personalized home screen for a more efficient and comfortable morning routine.
This sleek new mirror integrates a multi-functional display, allowing consumers to seamlessly and instantly connect to their calendar, email, weather and favorite apps, and watch television while they prepare for their day. Personalized home screens allow for faster, easier access to what matters most to the user with over a million widgets and apps available via the Google App Store. Consumers can be connected to their digital world as they prepare for the day ahead.

“The development of this new technology was driven by significant market and lifestyle movements,” said Tim Gilbertson, Séura COO and Co-founder. “A 2016 study of bathroom trends by Houzz reported that nearly 60% of people are now bringing smart phones into their bathroom in an effort to stay connected. We designed this product to deliver the same benefits smartphones provide in a better way, with the convenience of curated information, and a larger and well-placed display with both touch and voice control. ”

Séura SMART Mirrors have hands-free voice activation and touch control options that enable multi-tasking and are also ideal for the bathroom environment. Voice activation allows for a simple and intuitive control option for those with busy or wet hands to compose emails, search, play a song, or add to a shopping list. Touch control allows users the option to scroll through content, select new applications and adjust the size and placement of apps and widgets within their personal dashboard.

The new customizable Séura SMART Mirror represents designer technology at its best. The display is four times the size of the average tablet for an improved user experience. Like Séura Vanity TV mirrors, the display completely vanishes when turned off, leaving behind a beautiful and functional bathroom mirror. Séura creates one-of-a-kind mirrors with customizable options including mirror shape and size, screen placement, frames, etched lighting designs, and more. Consumers can create the perfect, functional mirror for their home and can be more efficient, effective and connected every day with Séura.